Graphic Design

Raj

July 29, 2012 6:54 PM

Weekly Reading Roundup

Below is a collection of various articles and posts across the web that I have been reading or are currently reading.

TechCrunch: If You Don’t Think You Need It, You Haven’t Seen Greatness – Great article for any startup or entrepreneur looking to develop an idea.
NYTimes: A Desert Beyond Fear
TechCrunch: Best New Way To Get a Cab
The Atlantic: Proof That We Sexually Objectify Women – A study was performed that shows how we recognize and view a woman’s body compared to a man’s body. I think more studies need to be done to support the findings in this one but the results are truly interesting.
The Atlantic: Understanding Murderers vs. Exploiting Murder – In the aftermath of the Aurora shooting, I’m sure plenty of people fall in either the first camp or the second camp. But this article brings up interesting points we need to consider as we consume the media and information surrounding the shooting. Specifically, we need to disassociate the idea that reporting on the murder somehow empowers the murderer and dishonors the victims and their families.
TechCrunch: Parse Shows Off Anypic – Parse is an awesome company that is making it incredibly easier for companies to build mobile apps fast. I’m definitely intrigued by their product offering and I am sure plenty of VCs/Companies are as well.
TechCrunch: FoundsClub Wants To Bypass VC and Let You Invest In Startups – When Obama signed this law into effect, I was extremely happy. Democratizing the opportunity to take your funds and help an entrepreneur succeed is something that we can all stand behind. The opportunity for the average Joe like myself to help make an innovative product, and reap the upside of that investment, is awesome. I’m a big proponent of crowd-sourced funding.
Design Taxi: How To Finish – A great article for anyone in the creative field who has trouble completing projects. I like reading articles from time to time about this because it motivates me to work on the projects that I like to work on and also work on them efficiently.
The New Yorker: Leaving Facebookistan – A bold move, no doubt.

Raj

July 19, 2012 6:54 PM

Raj Design Group Launch

I’m proud to announce that my web design and web development portfolio site is now up and running over at Raj Design Group. It’s been a very long time since I updated that site and I wanted to make sure I was updating it with the recent projects I have been doing over the past few months. I’ll still continue to blog about some web design, design and client work information here, but most of these blog posts will now be going to Raj Design Group.

I’m excited about the direction of Raj Design Group and think it can be a very powerful force to help small businesses develop and implement a comprehensive web presence strategy. Thanks to everyone for all of your support in making this happen. In particular, I’d like to thank my parents, Danielle, Will and Ashish for giving me that extra push to get this up and running again.

Best,
Raj

Raj

July 18, 2012 1:48 PM

American Academic Prep Website

I recently worked on the identity and logo design for American Academic Prep, a small tutoring agency located in Santa Barbara, CA. As part of the client work I have done for them, I setup and designed their website. Because they wanted to update their site with a blog and have an easy to use interface for making edits and changes to the site in the future, I installed WordPress for them and helped produce some of the content on the site.

Take a look at the site over at www.americanacademicprep.com and let me know what you think. There are a few design elements that we will be updating but for now, the site is live and ready for users!

Raj

June 15, 2012 2:20 PM

American Academic Prep Identity

While I am still in the middle of re-designing Raj Design Group, I decided I would post an update here regarding a new client of mine. American Academic Prep is a small tutoring company based in Santa Barbara, CA, with a focus on consulting for high school students who would like to gain admission to a college, and college students who require tutoring in college-level course work. We decided to go with a classic color scheme of burgundy, gold and white. The identity was a take on common historical references to banners for schools with a modern edge. Included in the identity is a key, as the company’s slogan will be “the key to success”.

I’ve gone ahead and posted the final identity work to my Behance.net profile and will be posting some additional updates once the site gets up and running, and once we have their marketing materials and internal collateral complete. This will be the first full-service client I have worked on a while so I am excited to get this project rolling.